PRO/CON: I'm pleased & excited to present this latest video about the dark and light parts in all of our personalities. I shot the video in Culver City, CA on January 8, 2012 with the help of a lot of talented people, who are listed below.

If you want more, you can visit my website (, follow me on Twitter (@zachsherwin), and buy my music at the links above. Also, I'm a vegan Jew, so please don't take "flavor like provolone and prosciutto" too literally. Credits and lyrics:

Beat by Upryz (

Director/Director of Photography: Jacki Moonves

Editor/Effects: Jon Berkas

Production Designer: Sam Rhymes

Sound: Pon Franco

Gaffer: Chris Saulnier

Special thanks: Rita Sherwin, Lloyd Ahlquist, Gabe Michael, Rafael Serrano, Flynn Adam, Marc Chester, Atul Singh, Nice Peter, Maker Studios, Alexis Brodey, Ian Brownell, and Heather Goldberg.


What I want to provide is a bit of context

Help you get with the program, bring you on board with the concept

Positive vs. negative like a proton-electron contest

I just hope that a verse this hot is not gonna make my palms sweat

Rap professional comin' atcha from every angle like a protractor

Flavor like provolone and prosciutto, written down or freestyled pro bono

Rarely profane, not fuelled by propane, I would rather eat rappers to get my protein

And I'd proclaim myself pretty proficient at procuring my preferred provisions

Profoundly prolific, this MC is; proprietor of fire like Prometheus

Ego's as big as my nose is, aka my prodigiously-proportioned proboscis

Props to producers spinnin' those records, and b-boys spinnin' like propellers

And all my graf writers with paint and propellant? I love 'em man!

But on the other hand:

Sometimes I lack confidence and as a consequence I can't concentrate

My negative thoughts just congregate as I contemplate with consternation

My constant content constipation. Writer's block is like confirmation that

No concert connoisseur would consider me a star in his consummate-MC constellation.

And there's no consolation for my contempt for me. Au contraire:

I'm convinced that congested and confounded is what I'm condemned to be.

I'm the opposite of conceited. I should have stopped and quit and conceded long ago

I'm out of control and I need to confront these demons

Everybody has pros and cons, happy and sad emoticons

Offs, ons, yesses, nos, yins, yangs, cons, pros

Each of us contains a proliferation of contradictions

That conspire to promote a profusion of confusion and provoke conniption fits

That leave us twitchin' and twisted and with emotional bruisin'

Man I'm talking convulsions, also contortions, contusions

But I'll proffer this proposal, and convey my conviction

That being prone to inner conflict and contention is just the proverbial human condition

There is no magic bullet, no projectile that can be conjured

All we can do is proceed and continue, lace up our Pro-Keds and Converse

No procrastination, gotta go hard like concrete, get proactive

Concoct that projection, construct that prototype, make it happen

I'm pro-creation, like I was the consequences of promiscuous

Conjugal relations that are not protected by condoms, prophylactics, and contraceptives

Wide-open palms protruding, proving I'm no con artist

I meant every word, prologue to conclusion

Title: "Pro/Con." Artist: Napkins.

[prolonged confetti]